Hands‑on technical leadership for digital transformation programmes, specialising in complex Next.js and React replatforming, migrations, platform architecture, performance, and technical SEO.
I am a friendly and enthusiastic senior engineer and technical leader backed by over twenty‑three years of hands‑on experience.
I help teams and clients design, build and improve websites, applications and web platforms, pairing architecture, delivery judgement and hands‑on TypeScript, React, HTML, and CSS.
My portfolio is diverse; I work with global clients, solving real-world problems, including:
Senior software engineer on the UK and Ireland replatform, migrating Nando’s customer‑facing websites from legacy Drupal to a unified headless platform built with Next.js and Storyblok, with a focus on performance, accessibility, and SEO.
Long‑running legacy platform engineering for Lotus Cars across vehicle configurators, model pages, pre‑owned sales, dealership tools and launch marketing.
Lead UI development for a set of HSBC digital transformation projects, including a React, TypeScript, Node.js, and AEM rebuild of commercial banking applications.
Next.js Website and Application Development fits when the first implementation needs to protect SEO, content operations, accessibility, and release behaviour.
Migrations to Next.js is the right route when routes, redirects, CMS workflows, and search signals need to survive the move.
Use Technical SEO Recovery and Debugging when rankings, crawl behaviour, indexation, or template output changed after release.
Use Next.js Performance and Stability when slow routes, hydration failures, cache surprises, scripts, or deployment issues are blocking confidence.
Embedded Technical Leadership fits when architecture, delivery quality, mentoring, or implementation trade‑offs need help inside the work.
Fractional Technical Leadership fits when roadmap, supplier, architecture, and release‑risk decisions need senior review before a permanent hire.
Contentful to Sanity migration risks for Next.js sites, including models, references, rich text, preview, metadata, redirects, and launch checks.
AI knowledge retrieval can weaken organisational memory when summaries hide context, dissent, incident history, product reasoning, and uncertainty.
Why CMS preview belongs in the migration plan for Next.js sites, covering draft state, auth, cookies, iframes, cache invalidation, and governance.
Cloudflare Pay Per Crawl, AWS WAF AI Traffic Monetization and AI crawlers show crawler access becoming commercial infrastructure, not just bot control.
How to decide whether moving from Contentful to Sanity makes sense for a Next.js website, including workflow, modelling, preview, and migration risk.
A practical explanation of AI, AGI and ASI for engineering and product teams, covering capability, autonomy, risk, governance and real‑world impact.
Proxy and Reflect APIA look into how JavaScript's Proxy and Reflect APIs work together to intercept and redefine object behaviour, including practical use cases and common patterns.
Fix Contentful preview in Next.js by checking Draft Mode, preview URLs, iframe cookies, draft data boundaries, auth, performance, and editor trust.
Solve Number of Provinces with union‑find in TypeScript, comparing DFS, connected components, path compression, union by rank, and matrix scanning.
Privacy by design means building safer data handling into platforms, analytics, CRM integrations, and workflows from the start, not relying on banners later.
The AI content collapse makes cheap publishing less valuable, shifting durable content strategy towards proof, authorship, structure, trust, and expertise.